SOCIAL MEDIA CONTENT
As a Creative Director Omar has developed marketing campaigns and initiatives in a range of categories from pharma to food. At CultHealth Omar led the development of launch brands including Ozempic and Xultophy for Novo Nordisk. In addition to campaigns, Omar has developed programs to support patients beyond medication having worked with TV personalities like Billy Gardell, Dolvett Quince to YouTube star Michael Stevens on various docuseries.
Prior to CultHealth he led a team revitalizing the Wendy’s brand from reimagining retail space to launching products nationally. Omar also has developed creative for a wide range of brands including Bertolli, Amex, Chandon, LG, WWE, and Acclaim entertainment.
From broadcast to social content creation.
From collateral creation to retail design.
Omar Padron is by far the best creative director I know. I've worked with a lot of creative directors at various agencies, and none have come close to Omar's unique set of characteristics. He's amazingly creative without being arrogant. He's willing to take chances, but not without delivering what the client expects first. He's strategic, but has a solid intuition when strategy is lacking. He's supportive, but not afraid to challenge others. He's lives in New York, and is NICE! It's an amazing set of contradictions!
Brand Manager at Wendy's